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@jordanpalmer
The story behind the QB Summit logo ⬆️ Ever since I was little, I’ve always noticed logos. As I got older, and into brand marketing at @commonthreadcollective and working in the space, I developed a lot of conviction on brand logos that I loved and ones that I didn’t. There are logos so strong that I’ll wear almost anything they make if it has the logo. Over the years, that’s brands like: @wilson @vans @hurley @russell_surfboards @lululemon In fact, the Common Thread Collective logos is one of my all time favorite (also by Evan) Then there’s the opposite.. You could put an Under Armor logo on anything, and it just would feel right w me. Other examples too.. This process of making my own was a blast but it also made me second guess a lot of things. Once you say ‘yes’ then it’s hard to make any changes and it has a feel of permanence. The Summit range has ended up meaning a lot to me and I’ve had countless young QBs and parents share stories about how it helped someone. Whethe...

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